Media & Entertainment
Data insights become real, compelling stories.
6.3%
Advertising investments will grow by 6.3% in France in 2023, according to a study by GroupM. This growth in advertising investments reflects the importance of advertising in the media and entertainment sector. With the rise of social networks and collaborative platforms, businesses must be creative and innovative to stand out and reach their target audience.
How do we adapt?
In the world of entertainment and media, innovation is key. At 10h11, we recognize that today's media must be as agile and scalable as the industry itself. That's why we're providing our expertise in business intelligence, data visualization, and sentiment analysis to help industry players stay competitive and understand their audiences on a deeper level. With our data-driven creation approach, we work closely with our customers to analyze trends and use data to create engaging and compelling content. Additionally, our ability to automate the process of centralizing data and manage metadata allows businesses to focus on what they do best: creating and delivering content that captivates audiences.
Feedback
We helped Havas create an innovative platform for data visualization and project management. This platform allows Havas to create attractive visual presentations for its customers, and facilitates the secure sharing of information. An advanced user management system has also been integrated to manage various workgroups and authorization levels.
Perspectives
In the future, data analytics and AI will play an even bigger role in the media and entertainment industry. Businesses will be able to use these tools to analyze trends, understand user preferences, and create personalized content. In addition, data technologies can help optimize advertising and marketing strategies, contributing to better performance.
THE STRENGTHS OF OUR OFFER
Let's innovate together for a more dynamic and personalized media and entertainment sector.
Data Visualization
Our data visualization solutions make it possible to represent information in an intuitive and engaging way.
Sentiment analysis
We use sentiment analysis to understand audience reactions and optimize content strategy.
Automation
Our automation solutions make it possible to optimize processes and project management.
Sector customer case
Innovation through data visualization for memorable presentations
Our other customer cases
Other sectors of activity
Banking & Insurance
Find out how 10:11 is supporting the digital transformation of the banking and insurance sector.
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